WordPress is an open source blogging tool and an effective Content Management System, preferred and used on more than 14 million websites. WordPress is based on MySQL and PHP and provides user friendly features, including a plug-in architecture and a template system, making it the most popular CMS on the Internet.
As an open source tool, WordPress does not incur costs and is completely free to install and use.
The most striking feature of WordPress is that its functions are simple, making any user an expert. The tool includes an inbuilt dashboard, where users can classify links with category, theme, tools and setting.
WordPress sites are search engine friendly. Its structure is embedded with a self-ping feature, whereby every time the user updates the blog or anrticle, it clings to major search engines. Moreover, additional plug-ins can be embedded with the existing WordPress to enhance the reach of your site.
WordPress is known for its self-hosting blogging platform. This self hosting facility lets users to choose hosting provider and install WordPress on it. It also lets the user create a custom domain with extensions such as www.yourcompany.com, instead of the usual yourcompany.blogspot.com.
WordPress offers plenty of plug-ins and themes that is important for interface and navigation of your site. They are customizable for user requirements with downloading options.